Creative Digital Media Production

BTEC Level 3 Subsidiary Diploma

This course is for any student with an interest in Producing Media and/or thoughts of following a Higher Education course, apprentice or work placement in Media / Film / Communications / Journalism or Cultural Studies. The Extended Certificate in Creative Digital Media Production is an exciting and practical course which offers a number of transferable skills in preparation for employment or further educational study in areas such as; Television and Film, Radio, Sound Recording, Print-Based Media, Interactive Media and Games Development. Students can progress straight into employment in the creative industries including moving image and print media. This course provides learners with the strongest opportunity for employment, it provides skills that can be transferable in both traditional film production and animated media projects. Many of our students progress on to study animation or practical based courses at degree level.

A combination of external
and internal assessed
coursework and an
internal exam.

Course Information

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Course content


BTEC Creative Digital Media Production requires students to achieve at least the minimum entry requirements for their chosen pathway.




60% Exam, 40% Coursework

On this course, learners will develop an understanding of the media industry through analysing media representations and pitching and producing media projects.

Across the 2 years of study students will study 4 units including:
Media representations: 2hour, onscreen exam that will allow students to analyse and deconstruct media representations from TV and moving image productions via technical elements such as cinematography, editing, mise-en-scene and sound.

Pre-production portfolio: Coursework based assignment. Students will carry out an assignment brief in a work related scenario gaining knowledge and understanding of what is needed before filming of a production begins. This will link to area 4 optional unit.

Media skills responding to a commission: Task set and marked by exam board. Over 5 days, students construct a product in their chosen medium including the following: A promotional video, website, audio podcast leaflet or digital game.

Unit 11: Radio Production – Fiction: Learners will explore codes and conventions of fictional radio programmes, developing skills in devising radio drama for a choice of genres and audiences.


Work experience opportunities at the BBC, Channel 4 and ITV are posted on to our Instagram page, @wykemedia, when advertised for students to apply. Students have the opportunity to take part in trips to the BBC studios in Manchester, to feature on BBC radio Humberside ‘No filter’ by choosing and developing radio show content. The department hosts a “Careers in the Industry” evening, in which students have secured freelance job roles with media and editing production companies such as VIP Media. The department also hosts an annual awards evening called The MAFTAs, to celebrate the students success and to reward excellent work.

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